Investors
STEP UP – Revolutionising Life Coaching Through AI and Gamification
The Future of Wellbeing is Here
STEP UP is more than a game—it’s a disruptive platform at the intersection of life coaching, AI, and gamification.
With global demand for accessible, scalable mental health and self-development solutions skyrocketing, STEP UP is poised to transform the way individuals and organisations approach personal growth and development.
The Opportunity
The mental health and life coaching markets are experiencing unprecedented growth. Yet, services remain inaccessible for many.
By 2030, mental ill health will cost the global economy $6 trillion—more than most chronic diseases combined.
Coaching, counselling, and therapy services are unable to meet demand, leaving individuals and businesses underserved.
Why Invest in STEP UP?
A Proven Market Need
The demand for mental health and self-improvement solutions spans individuals, corporations, healthcare providers, governments and public services. STEP UP directly addresses this with a cost-effective, innovative product.
Scalability Through Technology
Leveraging AI-driven personalised avatars and an intuitive user experience, STEP UP is built for mass adoption. From individual users to enterprise clients, the platform can scale with each sector and across vertical markets.
Business-Ready Features
- Subscription-based revenue model ensures consistent, recurring, cash flow.
- Opportunities for affiliate partnerships, B2B licensing, and integration with healthcare systems.
- Global reach with options for local customisation.
Track Record of Expertise
With decades of experience in coaching, technology, and business, the STEP UP founders are uniquely positioned to lead this venture.
How STEP UP Works
STEP UP isn’t just a game—it’s a structured journey to success:
- AI-powered avatars simulate real-life scenarios, creating personalised coaching experiences.
- A 7-step process supports goal setting, action planning, and self-improvement.
- Flexible formats allow users to play individually or collaboratively worldwide.
Investor Benefits
- Access to rapidly growing vertical markets in digital health and coaching.
- Scalable revenue potential with B2B and B2C applications.
- Opportunity to be part of an innovative solution with a significant social impact.
Meet the Visionaries Behind STEP UP
STEP UP was founded by Helen Whitten and Janice Benning, internationally recognised coaches with extensive experience helping individuals and organisations thrive. They’re joined by Jon Kempner, a seasoned expert in design, technology, and marketing communications. Together, the team blends innovation with practicality to create a game-changing platform.
Ready to Join the Future of Personal Development?
We’re seeking visionary partners to help us scale STEP UP into a global force for change. If you’re ready to invest in a business with proven potential, we’d love to hear from you.
